ROCHESTER, Mich. ???C Oakland University, in conjunction with Palace Sports and Entertainment (PS&E), announced a multi-year contract that gives PS&E the rights to sell sponsorship for Oakland???s athletic teams and venues. Sponsorship opportunities will include print, radio and television advertising as well as indoor and outdoor signage and will focus on the university???s Division I men???s and women???s athletics teams and the Athletics Center O???Rena.

???Oakland University is pleased to have built upon our existing relationship with the Palace of Auburn Hills,??? said Athletics Director Tracy Huth. ???Their expertise will benefit OU Athletics in establishing key relationships within the community. The Palace has long been a leader in the professional sports and entertainment industry. I believe this partnership will contribute to the growth and success of both organizations, especially in the landscape of intercollegiate athletics.???

The opportunity is PS&E???s first venture into selling for a university. However, PS&E has more than 20 years experience marketing sponsorships for The Palace of Auburn Hills, the Detroit Pistons and Detroit Shock, DTE Energy Music Theatre and the Meadowbrook Music Theatre.

???We have had an outstanding relationship with Oakland University for a very long time,??? said Dan Hauser, executive vice president for Palace Sports & Entertainment. ???This new chapter in our relationship affords us a great opportunity to use what we do very, very well to benefit the university. We are excited to start selling the Golden Grizzlies and anticipate building some great, long-term relationships for them.???

For more information regarding Palace Sports & Entertainment???s relationship with Oakland University or to pursue potential opportunities with the Golden Grizzlies, or to purchase tickets for any Palace event, please call (248) 377-0100 or log on to www.palacenet.com.

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